What is ‘The Circle Manifesto’?

24 04 2008

A manifesto is a term for a doctrine of public import, though it often implies something revolutionary. The Circle approach to business as outlined here is the razor’s edge of social corporate responsibility. It is too late for sustainability. Business practices must work ultimately toward regeneration of our stressed systems, in our communities and our environment. Moreover, we have to show how this can be profitable; otherwise it will be too late for the mainsteam to get it.

Here’s my definition, which I use for testing decisions:

A circle based business is rooted in relationships that are nurtured by fair and equitable exchange. Every person inside and outside of the business is viewed as equal in their humanity.” ­

Paul Hawkins, Bo Burlington David Whyte, Jim Collins and many system thinking academics are to one degree or another, talking about circle and business. Yet they have not been able to name it so because the profound, indigenous knowledge, ‘Circle Wisdom’, has been crushed by the march of empire supported businesses which treat land and people as mere commodity in a cash-to-trash system. This must change now.

Since the late eighties I have been studying with Native teachers—some, like the late Paula Underwood consulted with corporations. Others, lived relatively isolated lives teaching a few people who were willing to earn the knowledge. I also worked as a teacher in an Indian school before going into business. I learned about Circle Wisdom. My aim is to take some of what I learned from them and apply that knowledge to my situation. Circle Wisdom was once with us. I believe it is part of our lost heritage. Plato, in the Timaeus said, “…all things are alive.” How does that translate into business?

The answer is, slowly, over time and by making decisions that move us in the right direction; our true path. This is what we have done in my company, with the help of my awesome employees and talented wife, who is our jewelry designer. We have enjoyed ten straight years of double digit growth and been named by the Mayor of Santa Fe,NM, where we are located, as one of the communities most outstanding, visionary businesses. We have also had awards in our trade for outstanding service.

We have come full circle. Instead of crushing indigenous approaches, we turn towards that wisdom, using today’s contexts, to help us restore some kind of balance. If we continue on our current course, we will become extinct. So, I call this a manifesto; a doctrine which says, we must create wealth through the support of community and ecology. If we don’t, our children and their children’s children will not have a place to live.

Paul Hawkins is writing about the immune response of the planet. In these times, when it is easy to feel depressed over all the bad news, Hawkins points out that there are millions of us out there doing our thing to support the whole. And in my own small world, I am trying to work through social corporate responsibility and green practices in the jewelry world. Won’t you join my conversation in trying to understand how this might be done?



Using Circle Energy To Break Through Communication Barriers And Energy Blocks In A Critical Project

15 10 2007

I have not posted for quite some time, mainly because I do not have the time to write for 2 blogs while working on the strategic elements of our company, developing a re-design of our website and attending shows most weekends in Aug/Sept. Fairjewelry.org was prioritized over circlemanifesto, for now.

We are nearly done with the re-design of celticjewelry.com. It should launch late Oct. A test version is already on line. The new design will incorporate a rating (FRE=fair, responsible and ecological) that can serve as a model for transparency for other jewelry companies.

Earlier this week the project seemed to be at an impasse over several issues. I wrote the following in response to one of our web consultants when he asked,

“Was it a design breakthrough or a team/psychological breakthrough?”

He said my response was a great blog post, which I would not have noted because I tend to think about blog posts as finished articles. But here’s what I said:

“On Weds I came home too stressed out about the whole thing. I wanted this project done by early September and I feel that the longer it gets put off the more sales we are missing. There was difficulty in communication around design, especially between Helen and the rest of us, and much of that centered around terminology. The information between Bob (our web tech person) and Helen around design was often channeled between me which did not work. I didn’t understand what Helen was saying anyway, partially because of my emotional reaction to her emotional reaction.”

“So I met Bob, Helen, Marek (who runs our blog and is involved with the project as well) and did a ceremony/circle in a format Helen, Marek and I have been studying with Indigenous people for over 15 years. In this circle, we each acknowledged the contributions being made, and we honored each other’s work, and considered the greater ramifications of what we were doing, and we asked for support from the universe for our project which we all see could have great benefit.”

“I knew we all needed to meet because the project was headed hitting walls. The idea for a ceremony was Bob’s. He did not want to enter a situation/meeting that was toxic.”

“The circle shifted the energy around the project for all of us. After that, we were able to come to easy decisions around design ideas and let go of a lot of the stress around the project to move forward. The conversation and decisions which previously had been difficult just flowed easily. There was actually a very strong agreement around how to move forward. One issue was the prominence of the FRE– which Helen and I wanted very high profile as we see it as our primarily added value– but Bob had not quite understood that. Basically, communication had been off to some degree or another between all of us.”

I have done a lot of this type of process in groups for many years. It really is about connecting into the greater good, asking for help and acknowledging each others human-ness.



Blogging For Socially Responsible Business

14 08 2007

I am president of a designer jewelry company and for years, I always felt conflicted about having a business in a sector which has such a terrible record for environmental and social responsibility. To the progressive shopper, the jewelry industry is associated with blood diamonds, dirty gold, and lead poisoned jewelry imported from China.

I implemented a number of environmentally and socially responsible policies in my company, but that did not feel like enough. Then, in May, 2007, I started a blog that supports the movement to ethical sourced jewelry. It is currently the only blog of its kind in the jewelry sector. Immediately, the new blog became a focus for those involved in the ethical jewelry community. It was the first place where everyone could network and have a voice. Google ranked the site well within the first two weeks.

Read the rest of this entry »



The Circle Manifesto: A New Economic Model Based On Ancient Wisdom

26 07 2007

Most businesses are structured like pyramids. People and resources are used to benefit those at the top who set policy to achieve maximum profit. This narrow focus, mandated in publicly held companies by the law of our land, has turned our basic human need for exchange into a destructive pattern.

“Consumers” slowly undermine their own Read the rest of this entry »



Reflections on Rage: Making Room in My Circle for “The Man in the Swamp”

28 06 2007

Paula Underwood, my Iroquois teacher, was fond of saying, “The amount of conflict you can incorporate into your circle is directly proportional to the amount of peace you will feel.”

Here’s some conflict I’ve let into my circle recently… Read the rest of this entry »



Leading from Behind: Leadership in a Circle-Based Business

14 06 2007

My Iroquois teacher Paula Underwood held ten thousand years of stories and history in her head. She called them her “data base.” The stories were the life lessons of a small group of people that valued learning above all else. The stories were in pots in her head, literally. Her father had planted seeds timed to sprout in Read the rest of this entry »



As Eco-Friendly, Responsible and Fair as a Jeweler can be… Using the Chicken Scratch Method

6 06 2007

The Tucson Gem and Mineral Show is the largest of its kind in the world. Every hotel in Tucson is taken over. Glamour of the biggest and most expensive gems in the world, everything that glitters under the sun. What I see when I walk in there is Read the rest of this entry »



Meditations On A Circle-Based Business

24 05 2007

“A circle-based business is rooted in relationships that are nurtured by fair and equitable exchange. Every person inside and outside of the business is viewed as equal in their humanity.”

In 1995 my wife Helen and I started our jewelry business. That same year we purchased, with a few friends, pasture land with a creek and water rights in northern New Mexico. It is a place where the mountains and mesa meet the plains. Years of cattle grazing had made the pastures marginal and Read the rest of this entry »



In My Business - What Keeps Me Up At Night?

17 08 2006

What keeps me awake at night running a small business in today’s market place?: An elephant in a bikini. Read the rest of this entry »